The Seven Hills School, development
Cincinnati, OH

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The charts and graphs of a traditional case statement weren’t enough to inspire the generosity of this vibrant and emotive community. By turning every message into a direct, resonant benefit statement, we helped Seven Hills reach their campaign goal ahead of schedule.

School Case Study

The MetaMarketing Process For The Seven Hills School, development

asking WHY

qualitative research

Review & Reflection Paper

First Principles

Promise Statement

Category of One

board & faculty presentations

planning HOW

crowdsourcing for word-of-mouth descriptors

integrated week-long photo- and video-shoot

campaign naming strategy

branding integration for campaign’s

public launch

doing WHAT

creative direction for campaign video

campaign identity system

campaign case for support

campaign book PDF

campaign web landing page

campaign newsletter template

campaign stationery suite

Waiting for content.

Crane MetaMarketing Ltd.
inquiry@cranebrandwork.com
831 Christopher Robin Road
Alpharetta, GA 30005-8365
888-642-2400   fax 770-642-9404